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The World’s Leading MSP Marketers Love MSP Sites
"MSP Sites has revolutionized the way MSPs approach their online presence. By integrating cutting-edge tools and focusing on lead generation, it bridges the gap between a professional website and a true sales engine. It's a must-have for any MSP looking to grow."
Paul Green
“What MSP Sites offers is not just a website—it’s a comprehensive platform designed to drive results. From streamlined lead handling to nurturing prospects, it’s an invaluable resource for modern MSPs navigating a competitive market."
Kevin Clune
"MSP Sites sets a new standard for what MSP websites can achieve. The integration of automation and lead generation tools ensures MSPs are equipped to convert traffic into clients efficiently and effectively. I only wish I had MSP Sites when I was running sales at my MSP."
Scott Millar
So, What Is an MSP Site?
Think of your website as a fishing net—but without the right setup, you’re letting valuable catches slip through.
An MSP Site Changes the Game
It’s like a finely woven net, custom-built to capture and reel in leads the moment they land on your site. From instant chat engagement to seamless booking and automated follow-ups, it’s designed to make sure every prospect becomes an opportunity you don’t miss.
Proven, Conversion-Focused MSP Websites
Start By Discovering Your MSP’s Unique Brand Archetype
Imagine …
Our team, inspired by the groundbreaking work of Carl Jung, studied the top performing 112 MSP websites under our direct management, examining every detail, analytic, and conversion. We've distilled this wealth of knowledge into something truly special ...
Our MSP brand archetype website frameworks:
The Rebel
This template embodies The Rebel, appealing to MSPs looking to stand out with innovative and unconventional approaches.
Benefits
- Bold Branding: Unique design elements that set the MSP apart from competitors.
- Dynamic Layout: Captures attention and keeps visitors engaged with a fresh, modern feel.
- High-Impact CTAs: Strategically placed calls-to-action that encourage bold moves, ideal for trailblazing MSPs.
The Caregiver
The Caregiver template reflects reliability, appealing to MSPs positioned as trusted extensions of their clients’ internal teams.
Benefits
- Support-Focused Design: Emphasizes client care, stability, and dependable service.
- Intuitive Navigation: Helps clients find solutions quickly, reinforcing a supportive presence.
- Inclusive Content: Highlights collaborative services, fostering a sense of partnership.
The Hero
The Hero template is for MSPs focused on security and protection, demonstrating strength and reliability.
Benefits
- Security-Centric Layout: Communicates trustworthiness with elements focused on protection.
- Clear Safety Messaging: Reassures clients through testimonials, certifications, and case studies.
- Robust Visuals: Features strong, professional imagery to emphasize security services.
The Sage
This template embodies The Sage, designed for MSPs focused on strategy and delivering measurable business outcomes.
Benefits
- Data-Driven Design: Emphasizes ROI with sections for case studies and performance metrics.
- Insightful Content: Educates clients on IT’s strategic value, building trust in expertise.
- Strategic Callouts: Highlights consulting and ROI benefits, aligning with clients' business goals.
The Ruler
The Ruler embodies authority and structure, ideal for MSPs that position themselves as the reliable extension of their clients' internal IT.
Benefits
- Executive Look and Feel: Presents a polished, high-end appearance suitable for C-level decision-makers.
- Service Depth: Highlights extensive service offerings to reinforce the MSP’s authority.
- Strategic Trust Elements: Includes testimonials, case studies, and achievements to underscore credibility.
The Everyman
The Everyman template is approachable and trustworthy, appealing to clients looking for straightforward, honest service.
Benefits
- Welcoming Design: Friendly and accessible layout that connects with a broad audience.
- Value-Oriented: Highlights cost-effectiveness and essential services without unnecessary features.
- User-Friendly Navigation: Simple structure allows clients to find what they need easily.
The Innocent
The Innocent template is approachable, straightforward, and perfect for MSPs aiming to help small businesses and solopreneurs.
Benefits
- Simple Layout: Minimizes complexity, ideal for smaller businesses seeking easy-to-understand solutions.
- Personalized Messaging: Focuses on individual client needs, building rapport and trust.
- Clear Service Offerings: Highlights core services that are most relevant to solopreneurs.
The Explorer
The Explorer template appeals to MSPs offering exploratory consulting services, helping clients discover new technology paths.
Benefits
- Flexible Service Presentation: Emphasizes customized, exploratory service options.
- Adaptive Design: Showcases versatility, appealing to clients open to innovative approaches.
- Discovery Call-to-Actions: Encourages clients to explore potential solutions through consultations or assessments.
The Warrior
The Warrior conveys strength and resilience, ideal for MSPs specializing in cybersecurity and defense against digital threats.
Your MSP business isn't just unique; it has an archetype, a story waiting to be told.
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What is an MSP Site?
Think of your website as a fishing net—but without the right setup, you’re letting valuable catches slip through.
An MSP Site Changes the Game.
It’s like a finely woven net, custom-built to capture and reel in leads the moment they land on your site. From instant chat engagement to seamless booking and automated follow-ups, it’s designed to make sure every prospect becomes an opportunity you don’t miss.
Yesterday Blue Net launched our new website. I would personally like to thank the team. They were a fast, efficient, hardworking, kind team to work with. If your a MSP looking for a website refresh I would highly recommend this team.
The results have been nothing short of impressive. In just a short time, they've proved to be attentive, thorough, and effective. Our online presence is already significantly improved, and we're seeing an uptick in quality leads.
The team at Tech Pro Marketing did a wonderful job revamping our website, giving it a modern and user-friendly design that perfectly represents our brand. Our website now has a more personal touch, we couldn't be happier with the results.
How MSP Sites Helps You Win New Clients
MSP Sites is more than just a marketing platform—it’s a complete system designed to help you attract, engage, and convert prospects into long-term clients. With six integrated features, every aspect of your online presence works together to drive leads and fuel your sales pipeline.
Here’s how MSP Sites gives your MSP the edge:
Turn Visitors into Prospects
Conversion-Focused MSP Website
Your website is your 24/7 sales representative. Our proprietary design maximizes conversions by combining a professional, branded appearance with strategic elements proven to turn clicks into inquiries. Fully customized to reflect your branding, this website ensures your MSP stands out and turns more visitors into high-quality prospects.
Engage Every Visitor
Human Website Agent
Don’t wait for your visitors to take action—meet them where they are. Our live human chat agent engages visitors in real-time, answering their questions and guiding them toward their next step, ensuring you never miss an opportunity. By capturing attention right when it matters most, this feature ensures you never lose a lead due to delayed follow-up or missed opportunities.
Win Clients from the First Meeting
Appointment Scheduling Funnel
Your first appointment is your chance to impress and build trust. Our system ensures everything is set up for success, from seamless scheduling with a dedicated booking page to automated reminders that keep prospects engaged. Walk into every meeting prepared and ready to deliver a professional, polished experience that converts prospects into loyal clients.
Stay Top of Mind
Automated Prospect Follow-Ups
Following up with prospects shouldn’t be manual or time-consuming. Our system takes the guesswork out of staying connected by automatically sending personalized emails and SMS messages tailored to each lead's journey. Whether it's after a call or a site visit, this feature ensures timely, relevant communication that keeps you top of mind and guides leads toward conversion.
Unlock Real Prospects
Website Visitor Identification
Know who’s visiting your site. Our visitor tracking identifies actual names and emails of site visitors, making it easy to target the right prospects and follow up immediately. It’s more than just analytics—it's actionable intelligence integrated into your CRM. Our visitor tracking gives you valuable, actionable data to prioritize your outreach and focus on high-value prospects.
Centralize Your Marketing
Unified CRM & Marketing Suite
Managing your marketing efforts shouldn’t be a juggling act. Our unified CRM combines chat, scheduling, visitor tracking, and more into a seamless system. It includes robust email marketing, social media management, and AI-powered Google review responses to ensure every lead is nurtured effectively. By integrating all these tools into one platform, MSP Sites helps you save time and stay organized.
Flexible Integration with Your
Essential MSP Tools
Custom integration with MSP Marketing Edge, The Cyber Score and MSP Camp. Integrate MSP sites to any tool that accepts inbound webhooks or Zapier.
The CyberScore
MSP Marketing Edge
PSA/RMM
MSP Camp
WEBHOOKS
zapier
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Pricing
Starter
$199 per month
$166 per year
Lead Gen
$399 per month
$333 per year
Essentials
$299 per month
$249 per year
Get the Systems that the Top MSPs Use to Scale—at a Fraction of the Cost |
Competitors
One time setup fee: $15,000+If you tried to piece together the value of MSP Sites with other solutions, you would be spending at least 10x more and still not see the lead gen results you get from MSP Sites. $4,000+ USD / month$4,000+ USD / monthDon’t Bother Don’t Bother |
BEST VALUE
 One time setup fee: $1,499Scale your MSP by combining a conversion-focused website, real human chat agents, visitor tracking, and automated follow-ups to streamline lead generation and drive growth. $479 USD / month$399 USD / monthpaid annuallySign Up Now Sign Up Now |
|---|---|---|
| Lead Generating Website | ||
Conversion-focused MSP SiteTM website
Value: $10,997 Our proven conversion-focused website designs for MSPs that we used to charge multiple 5-figures for. |
1 Website | Unlimited Websites |
| SEO optimization module
Value: $300/year Built-in SEO tools to help you ensure your site ranks high on search engines. |
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| Page builder
Value: $300/year Effortlessly customize your site and add new pages without needing technical skills. |
Drag & Drop | |
| Free hosting/free SSL
Value: $300/year Reliable hosting and SSL security, included at no additional cost. |
1 Website | Unlimited Websites |
| Website visitor analytics
Value: $300/year Gain insights into your visitors and how they interact with your site. |
||
| Landing page/funnel builder
Value: $1,000/year Buiild additional landing pages and funnels for specific offers. |
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| Real Human Website Agent | ||
| Proactively engages visitors
Value: $2,000/year Converts visitors into leads by proactively engaging them in real-time with a human touch. |
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| Availability
Value: $1,200/year Ensures you never miss a lead with 24/7 availability, even outside your business hours. |
9 to 5 | 24/7 |
| Customizable chat scripts
Value: $500/year Tailored chat scripts that reflect your MSP’s tone and services, creating a cohesive client experience. |
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| Seamless integration with CRM
Value: $1,000/year Automatically integrates leads into your CRM, so no follow-up opportunity is ever missed. |
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| Chat lead instant connect
Value: $1,500/year Instant connect feature enables your team to call back prospects within seconds of starting a chat, boosting your response rate. |
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| Chat lead appointment scheduling
Value: $800/year The agent schedules appointments directly on your calendar, eliminating manual booking and saving time. |
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| Exit intent chat engagement
Value: $1,000/year Exit intent chat captures leads who are about to leave your site, increasing engagement by an additional 10%. |
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| Appointment Scheduling Funnel | ||
| High-converting appointment funnel
Value: $1,000/year Conversion-focused appointment funnel designed to capture more leads with a proven schedule appointment squeeze page. |
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| Calendar booking pages
Value: $1,000/year Simplifies appointment setting for your prospects and clients with an intuitive calendar booking page. |
Unlimited Calendars | |
| Automated appointment reminders
Value: $500/year Reduce no-shows and get prospects excited about your call and ensure higher engagement with email and SMS appointment reminders. |
Email only | Email & SMS |
| Integration with marketing suite
Value: $1,200/year Syncs all appointments into your pipeline, making follow-up streamlined and efficient. |
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| Automated Prospect Follow-Ups | Follow-ups triggered by call outcomes
Value: $800/year Custom workflows trigger follow-ups based on call outcomes, keeping your communication relevant. |
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| Prospect follow-up nurture series
Value: $1,000/year Automates post-call communications, keeping leads engaged with minimal effort from your team. |
Manual email | Automated Email & SMS |
| Lost opportunity nurture campaigns
Value: $600/year Automatically follow up with prospects who have decided to go in another direction to see if they want to reconsider. |
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| Long term nurture campaigns
Value: $500/year Stay in touch with you prospects over the course of 12 months to stay top of mind when they are ready to switch MSPs. |
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| Website Visitor Tracking | ||
| Identify visitors by name and email
Value: $2,000/year Identify exactly who is visiting your website, turning anonymous traffic into actionable leads for follow-up. |
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| Website visitor outreach campaign
Value: $1,000/year Effortlessly capture website visitors and automatically add them to your sales pipeline for immediate engagement. |
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| Live alerts for high-value visitors
Value: $800/year Get real-time alerts for high-value visitors, ensuring you never miss an opportunity to connect and close deals. |
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| Unified Marketing Suite | ||
| Additional team members
Value: $1,000/year Unlimited users ensure your entire team can collaborate, manage leads, and maximize efficiency within one system. |
$$/User | Unlimited |
| Prospects / contacts
Value: $1,000/year Unlimited contacts mean you can store, track, and manage all your prospects and clients without additional costs. |
$$/Contact | Unlimited |
| Email campaigns / newsletters
Value: $1,200/year Launch and manage email campaigns effortlessly from one platform, keeping your prospects and clients engaged. |
Unlimited | |
| Social media scheduling
Value: $800/year Simplify your social media strategy by scheduling and posting content across platforms from a single dashboard. |
$$/Account | Unlimited Accounts |
| Review success system
Value: $600/year Enhance your reputation with intelligent AI-powered review management and personalized responses to feedback. |
||
| Automations / workflows
Value: $1,500/year Integrate chat, scheduling, and tracking into a seamless system that captures and nurtures leads to grow your pipeline. |
$$/Workflow | Unlimited |
| Unified Sales CRM | ||
| Opportunity pipelines
Value: $1,000/year Track, manage, and move opportunities through customizable stages to ensure every lead gets the attention it deserves. |
Unlimited Pipelines | |
| Call tracking/recording
Value: $800/year Gain insights into your sales calls with detailed tracking and recordings, helping you refine strategies and improve close rates. |
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| 2-way SMS marketing
Value: $600/year Engage prospects and clients with personalized text messages that facilitate real-time communication and faster response rates. |
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| Outbound dialing
Value: $500/year Accelerate your outreach with a built-in outbound dialing tool that helps your team connect with prospects efficiently. |
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| Support | ||
| In-depth knowledgebase
Value: $500/year A comprehensive library of guides and resources designed to empower your team to solve problems independently and efficiently. |
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| Live CRM support chat
Value: $800/year Instant access to expert CRM support via live chat, helping resolve issues in real time to keep your operations seamless. |
24/7 | |
| Website support tasks
Value: $1,000/year Website support tasks ensure your MSP site is always up-to-date, optimized, and performing at its best. |
$$/Task | Unlimited |
| Integrations | ||
| MSP Marketing Edge
Value: $2,000/year Exclusive marketing content and campaigns tailored for MSPs, helping you drive leads and stay ahead of competitors. Requires MSP Marketing Edge subscription. |
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| MSP Camp
Value: $1,500/year Ready-to-deploy marketing campaigns built specifically for MSPs, providing a fast track to professional lead generation. Requires MSP Camp subscription. |
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| The CyberScore
Value: $300/year Easily incorporate the CyberScore lead magnet and follow-up system to generate high-interest cybersecurity leads. |
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| Webhooks
Value: $800/year Enable custom integrations with third-party applications to automate workflows and expand system capabilities. |
$$/Webhook | |
| Zapier
Value: $1,000/year Integrate with thousands of apps using Zapier, enabling seamless automation and connectivity across platforms. |
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| Microsoft 365 / G Suite / Zoom
Value: $1,200/year Direct integrations with essential business tools for scheduling, communication, and collaboration without leaving your CRM. |
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| Bonuses | ||
| MSP marketing template library
Value: $1,700/year Access a library of customizable templates for email campaigns, social media posts, and more, tailored for MSP success. |
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| Weekly CRM/automation coaching
Value: $1,200/year Attend expert-led sessions to learn how to maximize your CRM and automation workflows for better client and lead management. |
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| Weekly sales/marketing coaching
Value: $1,500/year Join live coaching calls to refine your sales strategies and marketing plans, with actionable insights from industry experts. |
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| Exclusive addons / discounts
Value: $2,000+ Unlock special pricing and member-only features, including discounted access to add-ons and services that boost your business. |
Imagine …
having a website that doesn’t just sit there—it works for you, 24/7, capturing leads, scheduling calls, and converting visitors into clients.
With MSP Sites, you’re not just getting a website; you’re getting a complete growth engine for your MSP. This isn’t a “nice-to-have”—it’s the key to standing out and scaling up in a competitive market.
Get a Personalized Demo
Yes! I want more clients
Frequently Asked Questions
What is included in the setup fee?
Our setup fee covers everything you need to get started with MSP Sites, including:
Basic Site Customization (1 Website): Brand colors, logo, images, and testimonials tailored to your business.
Template-Based Content Setup: Limited copy updates for your homepage, "About Us," "Services," and "Contact" pages.
Additional Content Migration: Import up to five additional pages from your existing website.
Initial Technical Configuration: Workflow setup, DNS setup, and more.
Standard Integration: Connection to Zapier to link with PSA/RMM tools.
Live Chat Agent Setup: Seamlessly integrate a live chat agent to engage visitors.
Project Management: A dedicated project manager will guide you through the setup phase, including a clear timeline.
Note: Additional out-of-scope work can be added during the onboarding process, starting at $500.
Are there any usage limits for MSP Sites?
Certain features—such as SMS follow-ups and email sends—incur usage fees. However, every subscription includes $10 of usage credits per month, which is usually sufficient for most MSPs.
Our industry leading usage limits include enough credits for:
1 Recorded Sales Number
10,000 Emails/mo
Unlimited Chats
100 Visitor IDs
Unlimited Contacts
Unlimited Workflows
Unlimited Landing Pages
Unlimited Campaigns
Unlimited Social Accounts
Unlimited Calendars
What are the overage fees for specific features?
If you surpass the allotted usage included in your plan, here’s a detailed breakdown of additional usage fees for MSP Sites’ features:
Email: $0.0007 per email.
Email Address Verification: $0.00026 per email.
AI Review Response: $0.084 per response.
Local Number: $1.15 per month.Toll-Free Number: $2.15 per month.
Local Call Minutes: $0.026 per minute.
Toll-Free Call Minutes: $0.08 per minute.
These rates are competitively priced, ensuring you only pay for what you use.
Can usage credits roll over?
No, usage credits reset at the start of each billing cycle. Any unused portion does not carry over to the next month. However, most MSPs find the included $10 more than adequate for their regular needs.
What are Mailgun and Twilio?
Mailgun
Mailgun is an industry-leading email delivery service ensuring your automated emails—like follow-ups, newsletters, and confirmations—are delivered reliably.
High Deliverability: Keeps emails out of spam folders.
Scalable: Handles small or large email volumes effortlessly.
Detailed Analytics: Offers insights into open rates, clicks, and more.
Twilio
Twilio powers SMS communication features such as automated reminders and real-time alerts.
Reliable Delivery: Ensures messages are sent quickly and accurately.
Cost-Effective: Offers competitive rates for SMS.
Global Reach: Perfect for MSPs with clients in multiple regions.
We use Mailgun and Twilio to ensure fast, reliable, and scalable communication features integrated into MSP Sites.
Can you help me with writing new content?
Yes! We can create fresh, tailored content to meet your specific business needs. Whether it’s service descriptions, blog posts, or other web content, our team is here to help. Pricing varies depending on your requirements, and we strive to provide affordable options. To discuss your needs and get a personalized plan, schedule a 1:1 demo with one of our strategists.
How do the unlimited website edits work?
Our unlimited website edits service ensures your website remains up-to-date and optimized. Here’s how it works:
Submit up to three edit requests at a time, covering changes to your site’s content, images, or layout.
Our team completes one request at a time to ensure quality and precision.
This service is included in your subscription, so there are no additional costs for regular updates.
Do you offer other digital marketing services?
Yes, we provide a variety of digital marketing services through Tech Pro Marketing, including:
SEO
Google Ads management
Content marketing and more
Services start at $997 per month. Schedule a personalized demo to explore the best options for your business.
How long does it take to set up my website?
The typical setup process takes 4-6 weeks from the time we receive all required information. Timelines may vary depending on the complexity of customizations and the speed of your feedback during the setup process.
Do I own my website once it’s built?
You own all the content that was created or customized specifically for you, such as text, images, and other elements added during the setup process. However, the website itself is built on our proprietary platform, which is not transferable or migratable to other systems.
If you ever decide to leave MSP Sites, we’ll provide you with an export of the custom content we created for you (such as text and images) so you can use it on another platform. While the design and functionality of the website are exclusive to our system, the content you own can be repurposed to build a new site elsewhere.
Is training included with MSP Sites?
Yes, your subscription includes access to weekly coaching calls focused on both tech and marketing topics, as well as a detailed onboarding guide and knowledge base. You’ll also have the support of a dedicated project manager during the setup phase.
Can I use my own domain name?
Absolutely. We’ll configure your website to work with your existing domain or help you set up a new one if needed.
Do I need to have technical expertise to use MSP Sites?
Not at all! MSP Sites is designed to be user-friendly and fully supported by our team. From setup to ongoing updates, we handle the technical work so you can focus on your business.
What happens if I need support?
We’ve got you covered with comprehensive support options to ensure your website and marketing systems run smoothly:
24/7 Live Chat Support: You can access our live chat support team any time, directly through your client portal. Whether you have questions about using the platform, need help troubleshooting an issue, or require technical assistance, our team is available around the clock to provide fast, expert solutions.
Weekly Coaching Calls: Join our weekly coaching calls, held twice a week—one focused on technical support and workflows and another on sales and marketing strategies. These live sessions allow you to ask questions, get advice tailored to your business, and learn how to maximize the value of your MSP Sites subscription.
Comprehensive Knowledge Base: In addition to live support, you’ll have access to a growing knowledge base packed with step-by-step guides, video tutorials, and FAQs to help you find answers quickly and efficiently.
Do I need to sign a contract?
Our services are primarily offered on a flexible month-to-month basis, allowing you to adjust or cancel as needed without long-term commitments. However, we also offer an annual payment plan for clients who prefer to save by paying upfront.
Opting for the annual plan requires a 12-month commitment, providing you with a discounted rate in exchange for locking in your subscription for the year. This option is ideal for MSPs looking for cost savings and long-term stability.
What happens to my old website?
We can migrate up to five pages of content from your existing website as part of the setup fee. If additional migration is needed, it can be added during onboarding for an additional fee.
What makes us different from other website platforms?
MSP Sites is purpose-built for MSPs, with features designed to help you generate leads and grow your business. Our platform includes live chat agents, automated follow-ups, visitor tracking, and more—all seamlessly integrated into a marketing and sales system.
Do you offer a free trial?
We don’t offer free trials, but we do provide a personalized demo to showcase how MSP Sites works and how it can benefit your business. Schedule a demo to see it in action!
What payment options do you accept?
We accept all major credit cards and offer monthly and annual billing options. Opting for annual billing provides a discount on your subscription.
Can I get a demo before signing up?
Yes! We offer personalized 1:1 demos with our strategists. During the demo, we’ll walk you through the platform and answer any specific questions you have.
Are the templates customizable?
Yes, all templates are designed to be highly customizable, and our team handles the customization for you with precise attention to detail. This ensures that your website perfectly aligns with your branding and business goals. Here’s what’s included:
Brand Customization: We’ll adjust colors, logos, and images to match your brand identity seamlessly.
Content Adjustments: Limited copy updates are included for key pages like your homepage, "About Us," "Services," and "Contact" pages to ensure your message resonates with your target audience.
Template Modifications: From layout tweaks to adding testimonials, our team personalizes your site to showcase your unique value proposition effectively.
Additional Customization Options: If you need something more specialized—such as advanced integrations or unique design features—our team can accommodate this for an additional fee.
Our experts will take care of every detail, so your website looks professional and performs at its best from day one.